styling invitation with digital printing

PRINTING TYPES

So you found your style, you found your invitation designer, you know generally what you’d like your invitation to include –
but now you have to think PRINTING TYPES? How do you possibly choose?
What is REALLY the difference between digital, letterpress, offset, foil, or any of the other bazillion options presented for you?

 

Let me help break it down for you in the most plain-jane, easy to understand language and also DOLLAR SIGNS because that’s just as important, right?
In this post I’m going to be going over the three most commonly desired printing types for wedding stationery.

 

DIFFERENCES of DIGITAL, LETTERPRESS & FOIL

 

Digital – the kind you know

Digital is the most common printing method today. It’s how you print everything at home, at your office, how you see magazines, newspapers, etc. It’s the most economical printing method and easiest to work with.

Pros –

  • $: inexpensive!
  • can print on most common papers/stocks
  • can be dressed up with accessories if you’re going for a wow-factor

Cons –

  • has it’s limitations – cannot print on handmade paper
  • not as unique or impressive as more luxury paper types
    • it’s not letterpress or foil…

 

Letterpress – my favorite

Letterpress is the world’s oldest printing method. It’s when the letters/designs are literally pushed into the paper with hand-mixed ink by a paper press. It beautifully shows off the cottony paper and pretty designs. It makes everyone go “WOW” and NOT want to throw away whatever paper goods were given to them.

Pros –

  • UM, it’s letterpress
  • gives off an heirloom vibe that makes everyone want to cherish it
  • definite wow factor, unique
  • really shows off the designs beautifully

Cons –

  • $$: a bit costly (but can be mixed with digital to decrease cost!!)
  • cannot print super fine lines – so traditional designs can be slightly more limited, but your designer can totally work with this
  • thicker paper is typically used, so postage could be more than that of digitally printed goods

Foil – shiny, pretty goodness

Foil printing is such a statement. If you’re looking for glam, sparkle, highly detailed or impressive stationery – you found your match! Foil can be used on the stationery suite itself, or it can be used on the envelope liner or belly band if you just want a touch of it. Nonetheless, it doesn’t disappoint. It is a similar texture of letterpress in that it has depth to it, but not at all the same.


Pros –

  • SO PRETTY
  • Adds another depth of text like letterpress, but with metallic shine
  • Looks amazing on dark paper
  • Unique, wow-factor
  • Luxurious touch
  • Can tie in metallics of wedding decor/palette unlike digital can

Cons –

  • $$: costly (also can be mixed with digital to decrease cost)
  • cannot print super fine lines – so traditional designs can be slightly more limited, but your designer can totally work with this

Hopefully this helps you get a better understanding of the various printing types out there when choosing the style you’d like for your paper goods. Your stationery can mix/match printing types or keep it cohesive throughout your whole day. If you need help choosing, they should be able to help guide your decision and pick the best fit for your style/vision. The best part of hiring a custom stationer is that they are able to talk through it with you – so use them! 😃 We love it and will never steer you wrong. ❤️


Photo Credit: Maria Lamb

Wedding Invitation Printing Types